By constantly creating useful and original content, you will let search engines know that you have something important to say. A very easy way to achieve this is by installing WordPress, a CMS that was originally born to manage blogs, but today they serve very well to phone database manage websites of all kinds. Installing WordPress is very easy and it is also free. Although there are paid templates, there are also free ones that will allow you to have a blog or a website online in a few hours to start implementing content marketing strategies and through them promote your business. 3. Hootsuite helps businesses schedule social media content Content creation is a crucial element of promoting business,
but you also need to make sure you reach your audience when they're connected. Hootsuite is a social media scheduling tool that allows you to post your content to multiple accounts in a few simple steps, saving you from having to manually post to each platform. Hootsuite is conveniently integrated with Twitter, LinkedIn, Instagram, and cloud services like Box, Dropbox, Google Drive, and Microsoft OneDrive. Posts with text, images, and videos can be easily shared, saving you a lot of time having to do those actions manually. Hootsuite simplifies the content promotion process by allowing businesses to create a content calendar within the platform and schedule posts across multiple channels. You can create a publishing schedule based on Hootsuite analytics reports, and you have the option to customize the metrics you want to see.