Packaging Rigid and Flexible Packaging Select the Ideal for Your Brand

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rahman272327232723
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Packaging Rigid and Flexible Packaging Select the Ideal for Your Brand

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There are two types of packaging: rigid and flexible. Know the characteristics of both modalities and select the best way to "wrap" your products. For the world of packaging design , packaging and labeling represent an element of product development that is fundamental for different reasons, the most important being to contain and protect, but it is also important to project the brand that has manufactured them, to be eye-catching for its acquisition and its consumption. Your brand has to take into account the packaging design and anticipate, based on the characteristics of the product that is made available to the buyer, the type of material, durability, resistance, appearance and design of both the container and the label. Packaging design can be defined through two parameters: rigid and flexible.

Learn about the characteristics of both modalities and get tips to SMS Marketing Service select the best way to "wrap" your products. Rigid containers, advantages and disadvantages A rigid container has a defined shape and characteristics that can hardly be modified, this allows the contained product not to suffer damage or breakage. Among the benefits of this type of packaging, the following can be mentioned: Product protection against bumps and damage, which prevents product loss or deterioration. High conservation of the product under vacuum. Generally, their materials are recyclable and an example of this is glass. Easy handling and transportation which allows a quick preparation of orders. Facilitates stowage, keeping accumulation of products Endurance It allows conservation by offering waterproofing to water, steam, light, oxygen, etc. Cans are an example of this.

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Among the disadvantages of this type of packaging we can mention the high production costs, a high weight and fragility to blows and mistreatment. Some examples of this type of packaging are cans and bottles . Flexible packaging, the good and the bad It can be made of plastic film , aluminum foil, paper and other flexible materials. Some of its advantages of flexible packaging are as follows. Reduction of product waste and generation of bulky waste. Newer and malleable packaging formats that can be kind to the environment. Practicality and low weight of the container. Little space occupation both in its production and in its storage in retail. Monetary savings in packaging generation costs Easy opening and handling of the containers.
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